Guide: Machine translation for marketing teams 

Today, marketing to a global audience or making your site more accessible to your current audience means providing a fully translated website. 

But the task can seem daunting particularly if you regularly update and add content to your site. 

However, marketing teams are increasingly leaning on machine translation to kick start projects and help with their workflow. 

It’s true that ‘machine translation’ can be off putting for many, but when used together with simple post-editing tools, you can have a winning website translation strategy that allows you to launch translated content quickly. 

Included in this guide are valuable insights and actionable tips:

• Strengths and weaknesses of machine translation
  A look at the the benefits of machine translation, but also the drawbacks.
• Website translation processes
  Here we’ll discuss strategies for effectively translating your content.
• Best practices for your website
  Practical tips for avoiding common translation pitfalls

Download ‘Machine Translation for Marketers’ today and improve the way you handle your website translation projects.